After the Holidays: It is Vitally Important to Buy Local-Keep Our Stores Open, Save Jobs and More

The Pasadena Chamber continues to remind everyone that shopping with our local stores does more than keep them in business (which is VERY IMPO

Buy Local or Bye Local Graphic
RTANT RIGHT NOW, TOO).

Shopping with local stores helps keep our neighbors working while keeping local dollars in our local economy. Further, local stores and restaurants are the places that supoprt locla non-profits, youth sports teams, cultural institutions and much more. (Have you ever seen Amazon or Walmart sponsoring a local charitable event, supporting a local youth sports team or league or donating to local charities and cultural institutions? No, of course you haven't. Those are all suported by our local car dealers, restaurants, shops, auto repair places and service businesses.

This year, Buy Local before it's too late.

It can be gift cards, future stays at hotels, subscriptions to art and theater events, memberships and much more. Even after the holidays, it is important that our local dollars remain in our commnities as much as possible. 

You can have your business listed for free on the Be Local Strong Pasadena mobile application. Simply click here and fill out the form to be listed. You can download the app here.

There’s a special connection that comes with shopping and dining local. Whether it’s a friendly face that greets you at your favorite store or eatery

Shop Pasadena graphic
or the shop owner who gives back to their community, Pasadena’s businesses need support from the locals this holiday season in order to keep their doors open and the lights on. In addition to building special connections, shopping local helps to keep dollars in our local economy to support our schools, parks and vital community services. For more information, go to www.visitpasadena.com/shopsmall/

The key message of this year’s Shop Pasadena campaign is “We’re Open, Keep Us Open.” The campaign graphic has the look and feel of a vintage shop sign and will be available for businesses to use on their own social media accounts, reproduced as window clings for storefront businesses, and in advertisements pursued by the City and Visit Pasadena.

Independent and small businesses across the city are invited to participate in the Shop Pasadena Campaign. To do so, businesses are encouraged to:

  • Download branded graphics for the Shop Pasadena campaign from www.visitpasadena.com/businessresources for use on their own social media feeds.
  • Add their businesses contact information, specials and promotions to the Shop & Dine Pasadena directories located at www.visitpasadena.com/businessresources 
  • Encourage customers to tag #shoppasadena on their social feeds to spread awareness about the importance of shopping and dining local.

 

This year, more than ever, Pasadena’s local and independent retailers need the support of the community. Many brick and mortar businesses have been hit especially hard by the pandemic. With many retailers and restaurants having to pivot to online orders and takeout during most of 2020, the holiday shopping season has become an even more critical time for these businesses to survive closures related to safer-at-home orders.

 

To help flatten the curve and protect the health of our community, the public is reminded to follow the 3 W’s when venturing out to support our local businesses: (1) wear a face covering, (2) wash your hands, & (3) watch your distance from others.

About the City of Pasadena

For questions about the Shop Pasadena campaign, please contact the City of Pasadena Economic Development Office at (626)744-7357 or visit www.cityofpasadena.net/shoppasadena.

Stay connected to the City of Pasadena! Visit us online at www.cityofpasadena.net; follow us on Twitter at @PasadenaGov, and Instagram and Facebook at @CityOfPasadena; or call the Citizen Service Center, 7:30 a.m. to 5 p.m., Monday through Friday at (626) 744-7311.

About the Pasadena Convention & Visitors Bureau

The Pasadena Convention & Visitors Bureau is a non-profit marketing organization dedicated to promoting Pasadena as a leading meeting, convention and leisure travel destination.  With over 650 restaurants, more per capita than New York City, for guests to enjoy, including shopping and entertainment, Pasadena offers something for everyone. For more information about planning a trip to Pasadena, contact the Pasadena Convention & Visitors Bureau at (800) 307-7977 or log on to www.VisitPasadena.com. Follow us on Instagram and Facebook at @VisitPasadena